Welcome to program: Executive Certificate in Digital Transformation
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon,
Portugal, focused on business & professional hybrid (on-campus and online)
education at areas: Business & Administration, Science & Technology, Banking &
Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence,
Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency &
Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic
Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese
Chamber of Commerce and Industry.
MTF is present in 210 countries and has been chosen by more than 520 000
students.
Course Author:
Alex Amoroso is a seasoned professional with a rich background in academia and
industry, specializing in research methodologies, strategy formulation, and
product development. With a Doctorate Degree from the School of Social Sciences
and Politics in Lisbon, Portugal, where she was awarded distinction and honour
for her exemplary research, Alex Amoroso brings a wealth of knowledge and
expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited
teacher, delivering courses on to wide range of students from undergraduate
level to business students of professional and executives courses. Currently, at
EIMT in Zurich, Switzerland, she lectures for doctoral students, offering
advanced instruction in research design and methodologies, and in MTF Institute
Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high
results in business career, leading R&D activities, product development,
strategic development, market analysis activities in wide range of companies.
She implemented the best market practices in industries from Banking and
Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published
articles in reputable journals, as well as oral presentations and posters at
international conferences. Her research findings have been presented at esteemed
institutions such as the School of Political and Social Sciences and the
Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving
positive change, Alex Amoroso is dedicated to empowering learners and
professionals for usage of cutting edge methodologies for achieving of
excellence in global business world.
The Executive Certificate in Digital Transformation offered by MTF Institute of
Management, Technology & Finance is a comprehensive program designed to equip
executives and managers with the knowledge and skills needed to lead successful
digital transformations within their organizations. In business landscape,
digital transformation has become a critical strategic imperative for companies
across all industries. This program aims to provide participants with a deep
understanding of digital technologies, their impact on businesses, and effective
strategies for leveraging them to drive growth and innovation.
Importance of Education in Digital Transformation for Companies and Managers:
In the  business environment, digital transformation has emerged as a key driver
of competitive advantage and long-term success. Embracing digital technologies
is no longer an option but a necessity for companies to remain relevant and
thrive. However, implementing digital transformation initiatives requires more
than just adopting new tools; it demands a comprehensive understanding of
digital trends, customer behavior, data analytics, and organizational change
management. This education helps companies and managers:
Strategic Adaptation: Digital transformation education empowers organizations to
align their strategies with the opportunities and challenges presented by the
digital age. It helps leaders identify potential areas for disruption and
develop agile responses to stay ahead of the competition.
Enhanced Customer Experience: Understanding digital transformation enables
businesses to design and deliver exceptional customer experiences, which are
crucial for customer retention and loyalty in today's customer-centric market.
Data-Driven Decision Making: The course equips managers with skills in data
analysis and interpretation, enabling them to make data-driven decisions that
lead to improved business outcomes.
Innovation and Creativity: Participants will learn about emerging technologies
and innovation processes, fostering a culture of creativity within their
organizations and driving continuous improvement.
Organizational Resilience: With digital transformation education, managers can
build resilient organizations capable of adapting to disruptions and thriving in
times of uncertainty.
Importance of Digital Transformation Education for Building a Career:
In the competitive job market, professionals with expertise in digital
transformation are in high demand across various industries. Building a career
with a strong foundation in digital transformation can open up numerous
opportunities for individuals:
Competitive Advantage: Having a recognized qualification in digital
transformation sets job seekers apart from others in the job market, giving them
a competitive edge when applying for leadership positions.
Career Progression: As companies prioritize digital transformation to remain
competitive, they seek managers and leaders with expertise in this area. Earning
an executive diploma in digital transformation can lead to career advancement
and promotion.
Versatility: Digital transformation knowledge is valuable across industries,
allowing professionals to explore diverse career paths and contribute to
different sectors.
High-impact Roles: Graduates can secure roles that involve leading digital
transformation initiatives, making strategic decisions, and driving
organizational change, thereby playing a crucial role in shaping their company's
future.